Digital Marketing Training in Chandigarh
Digital Marketing is term for advertising product or services digitally on internet. if you are service oriented industry or product oriented industry then you have to advertise on internet If you want to reach globally.it is a simple way of communicating with those people who can not reach to your product or service physically. you can reach to them through internet.Digital Marketing is not about having website or Facebook page. we need make strategies and plans to advertise product globally by sitting on internet.
Scope of Digital Marketing
- Basic and Advance Web Designing
- 100% Practical Training
- One to one Session
- 4 Certifications
- 5 Interviews will be held
- Assured Job
- 2 Days Free Trails
- Live Projects
- Assignment Based Training
- Learn from Developers
- LED Screen Based Classes
- Earn from internet
- Free Spoken and PD Classes
- 2 years Validity on Each Course
Digital Marketing Course includes:
- All Students Who Have Completed Their 10+2 From Any Stream Or Higher
- Graduation In Arts Or Any Other Stream, Basic Computer Knowledge Will Be Add On.
- Polytechnic In Any Stream Or Higher
- House Wives
- Small Business Owner
- Business Startups
- Marketing Executive
- Product Manager
Digital Marketing Syllabus:
Introduction of Digital Marketing
- What is Digital Marketing
- Digital Marketing vs Traditional Marketing
- Difference Between Portal and Search Engine
- What is Seo
- Type of Seo Techniques
- Black Hat Seo
- White Hat Seo
- How Search Engine Works
SEO Research and Analysis
- Market Research
- Keyword Research and analysis
- Keyword Opportunity
- Competitor Website
- Analysis
- SWOT Analysis of Website
- How to Choose Best Keyword
Tools Available for keyword Research
Website Design SEO Guidelines
- Content Research
- Content Guidelines
- Content Optimization
- Design and Layout
- XML Sitemap
- URL Sitemap
On Page Optimization
- The Page Title
- Meta Keyword and Description
- Heading
- Bold Text
- Domain Name and Suggestion
- Canonical Tags
- Meta Tags
- Images and Alt Text
- Internal Link building and Sitemap
- Invisible Text
- Hosting and Server Testing
- Robots Meta Tags
- Doorway Pages
- 301 Redirects
- 404 Errors
- Duplicate Content
Off Page Optimization
- Page Rank
- Link Popularity
- Link Building in details
- Directory Submission
- Social Bookmark Submission
- Blog Submission
- Articles
- Links Exchange
- Reciprocal Linking
- Posting to forums
- Submission to search Engine
- RSS feed Submission
- Press Release Submission
- Competitor Link analysis
Analytics
- Google Analytics
- Installing Google Analytics
- How to Study Google analytics
- Interpreting Bars and Figures
- How Google Analytics Help SEO
- Advance Reporting
- Webmaster Central Bing & Yahoo
- Open Site Explorer
SEO Tools
- Keyword Density Analyzer Tool
- Google tool
- yahoo/Bing Tool
- Rich Snippet Text Tool
- Link Popularity Tools
- search Engine Tools
- Site Tools
- Comparison Tool
SEO Reporting Tools
- Google Analysis
- Tracking and reporting
- Repots Submission
- Securing Ranks
SMM(Social Media Marketing)
- What is Social Media Marketing
- Create your profile
- Tumbir Marketing
- Pinterest Marketing
- Quora Marketing
- Linkedin Marketing
- Twitter Marketing
- Create Campaign
- Analysis and Optimize Campaign
- Advertisement Analysis
- Landing pages creation & optimization
- Posts, notes, articles, images
- Tangent audience
- Event creation
- Reputation management
PPC(Pay Per Click)
- What is PPC (Pay Per Click)
- Understand benefits &scope of PPC
- Direct campaigns v/s branding campaigns
- Keyword planner and keyword research
- Understanding broad, exact and phrase keyword
- d group structure and budget setting
- Bidding, language, and targeted location on settings
- Ad delivery and Ad rotation
- Types of targeting
- Advertiment reporting and analysis
Search Engine Marketing(SEM)
E-Mail Marketing
- Youtube Marketing
- E-Commerce Marketing
- Mobile Marketing
- Content Marketing
- Growth Hacking
- Influence Marketing
- Affiliated Marketing
- Telegram & Snapchat Marketing
- E-Mail Template Creations
- Badge Verification
- Funnel Creation
- Hot Topics- Instagram Reels, Hashtags
